The Pasadena Convention and Visitors Bureau (PCVB)
respects the privacy and confidentiality of individuals
who visit the PCVB Web site located at
www.pasadenacal.com. The PCVB maintains this Privacy
Policy to help you understand the commitment of PCVB to
safeguard the privacy of the information you provide to
the PCVB on the PCVB Web site. This Privacy Policy
outlines the information which PCVB will collect from
you on the PCVB Web site and how PCVB will use that
information. |
Collection of Your Personal Information
by PCVB
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| The PCVB's mission is to provide you with personalized
services and offerings designed to enhance your Pasadena
experience. To do so effectively, PCVB collects the
following information:
(a) Personally Identifiable Information. PCVB,
through the use of the PCVB Web site, only collects
personally identifiable information about you when you
voluntarily provide such personally identifiable
information to PCVB using the PCVB Web site. If you do
not wish your personally identifiable information to be
collected, please do not submit it.
(b) Information from the Use of "Cookies".
The PCVB Web site employs "cookie" technology.
Cookies are small pieces of data stored in files on your
computer allowing the PCVB Web site to track your use of
the PCVB Website as you visit and revisit the PCVB
Website. The use of cookies by the PCVB Web site complies
with generally accepted programming standards and
practices. Please note that you can choose to block the
use of cookies through settings in your Web browser but
be advised that certain features of the PCVB Web site may
not work properly without them.
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Use of Your Information by PCVB
|
| It is the policy of the PCVB not to sell, share,
transfer, or rent to third parties any information you
provide to the PCVB, through the use of the PCVB Web
site, without your written consent except as required
by operation of the law or in compliance with legal
authorities; provided, however the PCVB may share your
personal information with certain third parties
("Target Third Parties") without your written
consent in order to further the purpose for which you
voluntarily provide the PCVB with the information.
Additionally, the PCVB engages third party information
management service providers to help maintain efficient
operations. Because such information management service
providers may access our systems, such information
management service providers may have access to your
information. The PCVB does not transfer or relinquish
ownership of information maintained about you within
PCVB systems and databases to such information
management service providers but requires these
information management service providers to sign
confidentiality agreements to keep all confidential
information and other proprietary information found in
our systems confidential.
The PCVB routinely collects, compiles, and reports
statistics and information reflecting the use of the
PCVB Web site and information services in order to
enhance membership services, advertising services,
improve marketing and promotional efforts, analyze PCVB
Web site usage, improve the
PCVB Web site's
content and layout, generate aggregate reports on
trends, interests and behavior and enhance service
offerings.
The PCVB reserves the right to take any action the
PCVB deems prudent or necessary to safeguard the PCVB
Web site and your information in the
PCVB systems and databases from malicious or unwarranted
attack by viruses, hackers, or other miscreants.
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Collection and Use of Your Information by Third Parties
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| Please note that third parties offer goods and
services on and through the PCVB Web site. We assume
each such third party has its own internal privacy
policy and data collection and use practices. The PCVB does not have any responsibility for their practices. |
Changing and Deleting Your Personal Information
|
| You may request the PCVB change or delete your
personal information in PCVB systems and databases by
submitting a detailed description of the desired action
to the following e-mail address: cvb@pasadenacal.com
Please note that after the PCVB processes a change
or deletes your personal information from active PCVB systems and databases, it is possible that non-active
residual copies of your information may still exist in
PCVB systems and on archive or backup media.
|
Your Consent
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| By using the PCVB Web site, you consent to the
collection and use of the above-described information by
PCVB (and Target Third Parties, in which case, once
such Target Third Party is in possession of your
information, we cannot control such Target Third
Party's use of your information). If you do not agree
with the terms and conditions stated in this Privacy
Policy, please do not access or use the PCVB Web site. |
Electronic Newsletters
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| We offer free, electronic newsletters, updates and
e-mail reminders as a service to our registrants, based
upon your voluntary subscription. You will only receive
an electronic newsletter if you have requested it
(opted-in). We do not share our mailing lists with any
third parties, including advertisers or partners. |
Your Questions and Concerns
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| If you have questions or concerns about this Privacy
Policy or any of PCVB's use of your information,
please contact the PCVB at the following e-mail
address: cvb@pasadenacal.com. |
Changes to this Privacy Policy
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| On occasion the PCVB may amend or change this
Privacy Policy by updating or revising this posting,
with the revised terms taking effect as of the date of
its posting. |
Posted: August 10, 2004 |
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